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December 8, 2006 - PubDistrict, Inc. Hits CEOCorner at InvestSourceInc.com
November 24, 2006 -
CEO-Corner Interview
February 21, 2006 - New Venutre Brings the Nightlife Scene to Corporate America's Front Door
January 26, 2006 - PubDistrict Launches PUBcast! A New Online Club Promoting System
September 11, 2003 - PubDistrict.com - Where the Singles Scene Meets the Club Scene


PubDistrict, Inc. Hits CEOCorner at InvestSourceInc.com
 
HUNTINGTON BEACH, CA – December 8, 2006 - InvestSource, Inc. invites the public to hear what Hans Thurau, CEO of PubDistrict, Inc. has to say about his company. Mr. Thurau was featured in a recent installment of CEOCorner, "The Fastest 60 Seconds in the Small Cap Market." Details of the interview can be heard at the PubDistrict company profile on the InvestSource Communications (ISC) website at www.investsourceinc.com, or on the CEOCorner website at www.ceo-corner.com.
 
Over the course of the interview, Mr. Thurau discussed the firm’s rapidly growing reach of nearly 1.2 million 18-34 year olds monthly in the Southern California/Las Vegas entertainment markets. He mentioned that the company has been successful in forging relationships with hundreds of event promoters and venues, and publications such as OC Weekly and Skinnie Magazine in Southern California, and has worked with such clients as the House of Blues, Scion, MTV, Ed Hardy Energy Drink, and Warner Bros. He was very positive about the rapidly approaching launch date of PubDistrict’s newest online property nightdistrict.com, a completely new internet model for the nightlife industry that will revolutionize nightlife marketing and will aim to rival other advertising networks such as myspace.com and youtube in traffic. For more information visit the corporate website at: www.pubdistrict.biz.
 
About PubDistrict:
PubDistrict, Inc. is an innovative communications firm that is actively engaged in assisting its clients in the promotion and marketing directly geared towards the economic powerhouse of the young urban audience. Utilizing a completely scaleable model, the company has targeted the nightlife and college audiences that have frequently been overlooked by traditional marketing measures. PubDistrict has built a strong following in this demographic through the extensive use of Internet media and communications, allowing for virtually real-time communications in a format that appeals directly to the young, hip urban demographic. In addition, the company integrates Internet media in tandem with direct participation at nightclubs, concerts, and special events to create a level of credibility with this marketing savvy target audience.
 
 
About InvestSource, Inc. (ISI):
ISI is a multimedia relations/public relations firm that specializes in bringing small and micro cap public and private companies to the attention of the general public. InvestSource believes that there are hosts of undervalued companies that don't get the exposure they deserve, and because of their size, have been overlooked by the larger marketing companies. Many of them have solid business plans, work in potentially highly lucrative niche markets, and have superb growth potential. It is the mission of ISI to empower these companies to reap fully all of the benefits of public exposure. For more information visit the corporate website at www.investsourceinc.com.
 
Safe Harbor Statement:
Except for historical information contained herein, the matters set forth above may be forward-looking statements that involve certain risks and uncertainties that could cause actual results to differ from those in the forward-looking statements. Words such as "anticipate," "believe," "estimate," "expect," "intend" and similar expressions, as they relate to the Company or its management, identify forward-looking statements. Such forward-looking statements are based on the current beliefs of management, as well as assumptions made by and information currently available to management. Actual results could differ materially from those contemplated by the forward-looking statements as a result of certain factors such as the level of business and consumer spending, the amount of sales of the Company's products, the competitive environment within the industry, the ability of the Company to continue to expand its operations, the level of costs incurred in connection with the Company's expansion efforts, economic conditions in the industry and the financial strength of the Company's customers and suppliers. The Company does not undertake any obligation to update such forward-looking statements. Investors are also directed to consider all other risks and uncertainties.


     Contact:
     InvestSource, Inc.
     866-427-2196
     7451 Warner Ave. Suite E# 342
     Huntington Beach, CA 92647

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CEO-Corner.com Interview


PubDistrict, Inc. is an innovative communications firm that is actively engaged in assisting its clients in the promotion and marketing directly geared towards the economic powerhouse of the young urban audience. Utilizing a completely scalable model, the company has targeted the nightlife and college audiences that have frequently been overlooked by traditional marketing measures. PubDistrict has built a strong following in this demographic through the extensive use of Internet media and communications, allowing for virtually real-time communications in a format that appeals directly to the young, hip urban demographic. In addition, the company integrates Internet media in tandem with direct participation at nightclubs, concerts, and special events to create a level of credibility with this marketing savvy target audience. [source: Ceo-Corner.com]

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New Venture Brings the Nightlife Scene to Corporate America's Front Door

 

PubDistrict Entertainment Network (P3N), a new marketing division of Pub District Inc., targets the young and affluent nightlife demographic by showcasing its clients' goods and services through an innovative brand recognition strategy that uses all five senses.

 

Newport Beach, CA (PRWEB) February 21, 2006 -- Pub District Inc. announced today the launch of its new marketing division, PubDistrict Entertainment Network (P3N). Focused on creating brand appeal through sensory experiences, P3N showcases its clients' goods and services to an audience of millions within the nightlife demographic and pursues America's most coveted audience, 18- to 34-year-old young and affluent consumers.

 

"Our audience is very dynamic," said Hans Thurau, CEO of Pub District Inc. "They are constantly inventing and reinventing new trends in every type of industry -- from fashion to technology. They are diverse, multi-ethnic and representative of various professions and metropolitan markets."

 

P3N differentiates itself from other marketing firms by going beyond traditional brand recognition strategies and employing its new marketing weapon called "BASEfive," an acronym for Brand Appeal through Sensory Experience to all five senses. An experience is created by exploiting the lifestyle that the product reflects and by bringing it to life through a variety of strategic mediums, including nightclubs, concerts, special events and Web sites where the target audience can effectively "experience the brand." This style of marketing not only results in brand recognition but has a powerful impact by creating an experience that shapes and motivates the desires of the intended recipient.

 

Boasting a large online presence within the nightlife scene under the domain www.pubdistrict.com and a physical network of event venues and distribution points, P3N is well positioned to reach a broad spectrum of young consumers. According to IAB reports for 2005, these young trendsetters spend $200 - $400 online each quarter. Research shows that while other media drop off the radar, e-mail and the Internet usage continues to steadily grow. Online advertising spending also has seen increases as media buyers now view online daytime usage as the new prime time since people tend to be spending increasingly greater amounts of time online while at work.

 

Over the last decade, Pub District Inc. has provided online marketing services to more than 90 entertainment clients, such as MTV and the N9NE Group in Las Vegas. With deep roots in the nightlife scene and years of experience marketing to the nightlife industry, P3N's newest division is well suited to capture the attention of young, impressionable consumers.

 

About P3N

PubDistrict Entertainment Network, a privately held company operated by Pub District Inc. in Newport Beach, Calif., is a leading provider of advertising and marketing solutions to clients seeking to showcase their products or services to the nightlife demographic. For more information, please visit http://www.pubdistrict.biz.

 


Daniel Parks, Press Relations

PubDistrict Entertainment Network

4060 Campus Drive, Suite 130

Newport Beach, CA 92660

Office: 949-226-7419

FAX: 949-975-1833

pr@pubdistrict.biz
http://www.pubdistrict.biz

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Related VideoAppealing to one or more of the five human senses of sight, sound, smell, taste and touch creates an association key to establishing a powerful product marketing campaign. P3N creates this sensory journey encouraging all who experience to become immersed in the brand’s messageView Video >>

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PubDistrict Launches PUBcast! A New Online Club Promoting System

Newport Beach, CA – January 26, 2006 – Pub District Inc., announced today the official launch of its redesigned nightlife website PubDistrict.com. The third generation of this highly popular nightlife website features a fresh new look, streamlined functionality and the introduction of PUBcast!, a new online event promoting system.

 

For the first time ever, club promoters will be able to tap into PubDistrict’s behemoth traffic generator, the photo galleries, and broadcast their events directly to their target audience. Rather than micro target 20K to 30K people on an email list or through flier distribution, promoters can broadcast their event to hundreds of thousands of club goers, twenty four hours a day, seven days a week.

 

PUBcast! is marketed to website visitors under the name “In Da Loop”. A fitting name for club-goers who continually find themselves “out of the loop”. “In Da Loop”, graphical interface displays condensed information about each event such as date, event name, location, age limit. Hover your mouse pointer over any listing and details for the event are broadcast across the user’s computer screen. Visitors can view both sides of the event flier, sign-up to guest lists, obtain driving directions, purchase tickets and more from the PUBcast! control panel.

 

The company’s greatest revenue comes from email marketing to their email list of thousands of club goers in Los Angeles and Orange Counties. “However, there are many inherent problems that plague event email marketing today that PUBcasting resolves”, states Hans Thurau CEO of PubDistrict Inc. “For starters legitimate emails can be lost in a sea of never ending spam or routed into the notorious junk email folder”. Slated as a replacement for event email marketing, PUBcast! boasts far more reach, functionality and greater effectiveness than email or flyer distribution. This results in higher foot traffic and greater returns for both the promoters and the venue

 

PUBcast! is the only all-in-one, event broadcasting system currently online. PUBcast! events can be accessed for free by all visitors to PubDistrict.com. Promoters and club owners can post a PUBcast! for a flat fee which in most cases is lower than the cost of mass emailing.

 

Complete details are available at: http://www.pubdistrict.biz/pubcast.php.

 

About P3N

PubDistrict Entertainment Network, a privately held company operated by Pub District Inc. in Newport Beach, Calif., is a leading provider of advertising and marketing solutions to clients seeking to showcase their products or services to the nightlife demographic. For more information, please visit http://www.pubdistrict.biz.

 


Daniel Parks, Press Relations

PubDistrict Entertainment Network

4060 Campus Drive, Suite 130

Newport Beach, CA 92660

Office: 949-226-7419

FAX: 949-975-1833

pr@pubdistrict.biz
http://www.pubdistrict.biz

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Related Story: Two of the world's biggest e-mail account providers, Yahoo Inc. and America Online, plan to introduce a service that would charge senders a fee to route their e-mail directly to a user's mailbox without first passing through junk mail filters.  read more >>

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PubDistrict.com, Where the Singles Scene Meets the Club Scene

Newport Beach, CA - September 11, 2003 -- "Our goal is not only to provide club-goers with a choice of where to go, but also a choice of who to go with", states Hans Thurau, the 33 year old founder and CEO of Orange County based PubDistrict.com. "We evolved from a very popular club directory in 2002 to an online personals and event ticket distribution site in 2003". PubDistrict.com boasts itself as being the first club oriented web site to cross into the realm of online dating.

PubDistrict is pioneering new grounds in the dating world by integrating the elements of online personals with the clubbing lifestyle. This is the surprise new twist being unveiled on the new PubDistrict.com web site. Club-goers will now have the ability to find romance in a single click then start planning their Friday night on the same web site. On the flip side, people purchasing club tickets online may not want to go alone and resort to looking for a party pal through PubDistrict's personals. These two elements of the web site seem to compliment each other very well.

Some web sites leverage online dating with an outdoor lifestyle, bringing singles together with outdoor adventure interests. Others leverage online dating with a sex-crazed lifestyle, bringing people together who just want to have sex and forego the relationship aspect all together. PubDistrict leverages online dating with nightclubbing, bringing singles together from the nightclub and bar scene looking to share their nightlife with someone on a more intimate level. By focusing on a nightlife demographic means members will have more chances to meet people who enjoy the same style of nightlife rather than people who just use the site because they merely work too much or are tired of trying to meet Mr. And Mrs. Right at a bar.

Earlier this year, PubDistrict.com partnered with Los Angeles based Wantickets.com, an online ticket distribution site. Wanticket's online ticket solution enabled PubDistrict to offer club and special event ticket sales to its user base. Those intimidated by long line waits at nightclubs will find online ticketing to be advantageous. By purchasing club tickets online, club-goers can avoid the long lines all to familiar at some of Southern California's larger clubs. Since their entry has been pre-paid they can arrive, check-in and walk-in without the line wait; similar to the advantages of purchasing airline tickets online.

Geographically, Orange County is the central entertainment hub on the West Coast sharing its nightlife demographic with larger entertainment centers such as Los Angeles, Las Vegas and San Diego. Hans envisions PubDistrict's online services will help increase nightlife patronage to all these entertainment centers.

When asked how Hans will measure true success for himself as well as PubDistrict, he states, "well besides the obvious financial gains for everyone involved, I think seeing the first marriage resulting from the PubDistrict Personals would make me feel somewhat accomplished." As for future plans for PubDistrict.com, Hans states you can expect more usability, more features, as well as offline dating events.

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